Case Study: Dermaclara
How Astoria Advertising increased Dermaclara’s
email and SMS
revenue eightfold

About Dermaclara:
Dermaclara is a company that manufactures and sells anti-aging and stretch mark removal products online.

Challenges:
Dermaclara was having trouble scaling its email and SMS marketing. Monthly revenue numbers maxed out at $4,000 in October 2021. Company leaders questioned whether it was worth continuing to market in those channels. It was time for a change to increase the return on Dermaclara’s ad spending and overall effectiveness of their email and SMS campaigns.

Goal:
Elevate Holistics tasked Astoria Advertising with bringing in more medical marijuana patients from the states it serves and help it with the other marketing-related issues it faced.


What Astoria Advertising did:
The company was dealing with four significant marketing issues:
Create a Robust Campaign
Create a Robust Campaign
Improved Segmentation
Improved Segmentation
Automated Distribution
Automated Distribution
Developed A Message
Developed A Message
A/B Testing
A/B Testing
Results:
Within six months of beginning work, Astoria Advertising increased Dermaclara’s email and SMS marketing revenue from $4,000 per month to more than $37,000. That’s a remarkable 825 percent increase!
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